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Gaynor Alder, Blogger, Australia

Gaynor Alder

Social Media & Blogger Outreach Consultant :: Community Manager :: Social Media Trainer
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Gaynor Alder

Social media and blogger outreach advice.

Social Media & Web



MWSG is an Australian lifestyle blog devoted to ‘modern vintage’ style and beauty; celebrating the luxurious, the decadent and the downright fabulous; and supporting women to live a more creative, balanced and fulfilling life.

Gaynor Alder will liberate you to play by your own rules, inspire you to romance the everyday, give you the strength to triumph over adversity, remind you to treat yourself like royalty, and, oh, of course, encourage you to never underestimate the power of a good hair day, because after all, isn’t the quality of your life dictated by the quality of your hair?

Gaynor takes a nail file and tweezers to the real issues facing women today- from the serious to silly, she rediscovers lost wisdom and timeless poise (and a few rogue hairs in places that defy belief), as she handles everything life throws at her with grace and gumption whilst wearing shoes that challenge every engineering principle known to man.

For any woman who has stared down a bottle of sauvignon blanc in search of serenity and solace one too many times, felt as flat as a day old pancake and wondered where the feck the maple syrup is, struggled with diets that are as futile as an aging supermodel trying to say no to Botox, wasted one too many blowdries and false eyelash glue on an unworthy man, ridden the rollercoaster of hormones holding them hostage, or struggled to balance security with doing what they love, The Modern Woman’s Survival Guide could just be the just be the holy grail to the greatest mystery man has pondered since the Garden of Eden – the female psyche.

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Blogging Topics

Available for

  • Events
  • Speaking
  • Brand Ambassadorships
  • Social Media

Blog stats (last updated May, 2014)

  • Facebook page Likes: 9000+
  • Twitter Followers: 4300+
Contact Gaynor Alder for a media kit.

Brands We've Worked With

As a former blogger for 5 years advertising partnerships included: Tourism Queensland, AAMI Rhonda & Ketut Campaign, Harbour Town Melbourne, The Bag Department, Magshop, Violetbox, Qantas Holidays, Ciao Bella Travel, Red Balloon, Ecco shoes, Arts Centre Melbourne, Adore Beauty, Canadian Club, ING Direct, Cha Ching, Creditworld, Viva Holidays, Travelworld, REISS fashion, Mr Gift, Art Hide, Peregrine Adventures and Marks & Spencers.


Finalist at the Beauty Directory Star Awards alongside Madison Magazine :: Chosen as one of Australia's 10 key lifestyle bloggers to walk a world record breaking catwalk for Ecco shoes PR rebranding campaign :: Interviewed on Channel 7 as beauty expert from The Modern Woman's Survival Guide :: Requested to speak at a Pink Ribbon breakfast panel about the success of The Modern Woman's Survival Guide :: Selected to work with Zoe Foster to shoot Pantene commercial as part of 'Swish' PR campaign.

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